I recently surveyed coaches to find out the most challenging obstacles they are facing while building their coaching practices. One of the questions was, ‘What have you done to overcome your most challenging obstacles?’’ I was kind of surprised at the response ratings to this question. I gave three possible answers; 1) Hired a mentor or coach, 2) Tried to figure it out on my own, 3) Hired others to do everything I don’t know how to do. Here’s how the responses rated:

  1. Hired a mentor or coach – 33%
  2. Tried to figure it out on my own – 50%
  3. Hired others to do everything I don’t know how to do – 17%

The reason I said I was ‘kind of surprised’; I have watched countless coaches struggling to build their business. I was just a bit surprised that the number was so high. But you know what, I was one of those coaches. I know what it’s like to go around and around in circles trying to figure it all out…

  • How to market
  • Where to find clients
  • What to charge
  • And on and on…

I did this for years.

One of the biggest reasons coaches don’t seek help is there’s a fear of spending money when you’re not making any money. At least, that was my biggest fear. Then I met my first business coach. When she showed me how I was actually losing more money by not seeking help, my eyes were forever opened.

Not to mention the laws of sowing and reaping and reciprocity, which are always at work in our lives. What I find ironic is so many coaches desire to have clients but they refuse to become clients – this is where the laws of sowing and reaping and reciprocity come into play. In other words, how is it you expect someone to pay you for your services to help them but you won’t pay someone for their services to help you. Think about that for a moment.

What’s easier: Working toward your goals alone through trial and error, or seeking the guidance and direction of someone who’s been there and done that?

The answer is obvious. When you seek the advice of someone who has been through it all before, you can then avoid the same mistakes and focus your time and energy on what truly works. That’s the power of a coach.

Imagine yourself with a set plan and just the right advice. Coaching may shave years off the time it would have taken you to reach your goals otherwise! And, it will definitely SAVE you money!

Here are the top 7 reasons why you need a coach:

  1. Builds confidence. You know you’re under the guidance of someone successful and that your goals are attainable.
  1. Guided plan. Sure, you can draft up a plan by yourself, but when you write out your plans with the help of a coach, you know you’re getting a realistic plan that works! Your coach will know shortcuts and can help you stay accountable as well.
  1. Coaches can help you cope with current conflicts and tensions in your life. They can also give you tips on how to avoid similar situations in the future.
  1. Personal attention. Coaching allows you to get one on one attention so you can be personally guided along your chosen path. If you run into struggles, your coach will be there to provide much needed support and suggestions.
  1. Dealing with challenges. Things will not always go according to plan. When you hit a snag, your coach can help you overcome the challenge and steer you back into the correct direction. You can feel comfortable knowing that you’re receiving expert guidance.
  1. You can decide how you’d like to use your coach. Do you want help with short-term goals or long-term goals? Perhaps you’d like both.
  1. Your coach likely has a great deal of enthusiasm for their work, which will naturally rub off on you. Sometimes it may be difficult to keep up your drive, but thankfully, inspiration is one of the main reasons why coaches exist.

Finding a Coach That’s Right for You

There are a few tips you should keep in mind when searching for a coach that will mesh well with your personal style. The first concern is that your coach should have certain credentials and experience. It depends on the field you’re in, but ensure you do your homework when it comes to checking up on your coach.

See if you can find testimonials and reviews about potential coaches. Ask around and try to talk to someone else who has been coached by this person. After all, a good referral is always more trusted!

Communicate with your potential coach and see what his or her communication style is like. Ask yourself whether or not you think you’d get along well with this person. Some people might think the coach is fabulous, but if you don’t think you’ll personally communicate well, then it may not be a good fit for you.

Make sure your coaching sessions will be conducted in a format that you find comfortable. Ask yourself whether you’re the type of person that needs to meet face to face. Nowadays with technology, we can communicate in many different ways. Coaching sessions can take place over the phone, email, video conferencing, or in-person.

In the end, you should be proud of yourself for seeking expert help. Follow these strategies to find a great coach for you and jumpstart your journey into creating the business and life you desire.

To your success!

Valerie Priester




If you’re ready to reach out for help, connect with me for your FREE Clarity Call. Schedule it TODAY!